SOFTlab lecture

SOFTlab's Michael Szivos discusses his work as part of the 2012 League Prize.

September 3, 2012

Recorded on June 26, 2012.

The League Prize, an annual competition that asks young designers to respond to a given theme, has marked an important milestone in many architects’ careers since it was established in 1981. Winners showcase their work through a lecture series and exhibition.

SOFTlab won a 2012 award.

In this recording of his League Prize lecture, Michael Szivos discusses a range of projects and collaborations, from interior installations at bridgegallery and Blue Marlin to Xtra Moenia, the hanging mylar piece commissioned for the North Gate of the San Genarro festival in SoHo. Szivos also presents video and other media-based projects the studio has undertaken over the last several years.

SOFTlab is a New York-based design studio specializing in media: graphic design, branding, strategy, environmental design, and interactivity. The studio was founded in 2005 by Michael Szivos. The office’s work has been shown at the New Museum, MoMA, and The Metropolitan Museum of Art, and the office was selected by the New York Chapter of the AIA in 2010 as part of its New Practice New York program.

Szivos received his B.Arch from Louisiana State University and his M.S. in Advanced Architectural Design from Columbia University’s Graduate School of Architecture, Planning, and Preservation. He is currently an Adjunct Assistant Professor at GSAPP and is a Visiting Professor at Pratt Institute’s Graduate School of Architecture.


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