Interview with Michael Szivos of SOFTlab
Recorded on June 20, 2012
Michael Szivos sits down with Gabriel Silberblatt and Saga Blane to discuss the work of his studio and his installation for the League Prize 2012 exhibition at Parsons The New School for Design.
SOFTlab, with Natasha Jen of Pentagram and David Rife of Arup, will design the environment for the Architectural League’s 2012 Beaux Arts Ball.
Michael Szivos, SOFTlab
2012 League Prize Lecture
Recorded June 26, 2012
In this recording of his League Prize lecture, Michael Szivos discusses a range of projects and collaborations from interior installations at bridgegallery and Blue Marlin to Xtra Moenia, the hanging mylar piece commissioned for the North Gate of the San Genarro festival in SoHo. Szivos also presents video and other media-based projects the studio has undertaken over the last several years.
SOFTlab is a New York-based design studio specializing in media: graphic design, branding, strategy, environmental design, and interactivity. The studio was founded in 2005 by Michael Szivos. The office’s work has been shown at the New Museum, MoMA, and The Metropolitan Museum of Art and the office was selected by the New York Chapter of the AIA in 2010 as part of its New Practice New York program. Szivos received his B.Arch from Louisiana State University and his M.S. in Advanced Architectural Design from Columbia University’s Graduate School of Architecture, Planning, and Preservation. He is currently an Adjunct Assistant Professor at GSAPP and is a Visiting Professor at Pratt Institute’s Graduate School of Architecture.