Exterior of 594 Broadway, the League’s home beginning in September 2009
“On September 1, the Architectural League moved its offices from the Urban Center at 51st Street and Madison Avenue, our home for 29 years, to the sixth floor at 594 Broadway in Soho. We have moved to a new building and a new part of town—and an altogether different kind of New York experience. Midtown certainly has its attractions, and the beautiful Villard Houses themselves, home of the Urban Center, are one of the most significant. The League had three great decades there, and we are grateful to our friends and neighbors, the Municipal Art Society, for spearheading the creation of the Urban Center and sharing that beautiful building with us for all those years.
“Our new neighborhood, the north end of Soho, and its main street, Broadway, pulse to a very different rhythm than Madison Avenue: quiet in the morning, when midtown is going to work, and crowded and intense from around noon until well into the evening. Lots of other things are different too, which we knew from spending time down here but didn’t feel until we moved in. You don’t see much red brick in midtown; here we are surrounded by it. The scale and grain of the buildings is much smaller, and the street level businesses—at least off of Broadway—are so much more variegated. The crowd on the street is a lot younger. The lunch choices are so much more interesting! We love our new space, and we are incredibly grateful to Newmark Knight Frank, our new landlord, for making it possible for us to move here.” Rosalie Genevro, blog post